Palavras-Chave. Publicidade. Anúncios. Produto.
Abstract. Traditional advertising is no longer as effective as a few years ago, people who see advertisements on television, for example, just grab the remote and change the channel because they are tired of ads filling their heads and saying that they have not is good enough. People trust people, and that trust has been explored by Invisible Marketing, which uses people, usually famous for using such a product and thus analyze the acceptance of the public, so that the general public be tempted to possess certain product.
Keywords. Advertising. Ads. Product.
TABELAS Do total de entrevistados, a maioria (78%) era do sexo masculino e a minoria (22%) do sexo feminino (Figura 1).
Figura : Total de entrevistados